Business Head - FMCG - 10+ Years - Mumbai

Crescendo Global Mumbai, India

About the role

This on-site Business Head role in Mumbai leads sales and business development for an FMCG food and beverage organization. You will set distribution and coverage plans, manage regional execution, develop sales capability, and coordinate forecasting, inventory, marketing, logistics, and profitability. The role is aimed at a senior FMCG sales leader with 12 to 15 years of experience, including substantial supervisory and middle-management responsibility.

What you’ll do

  • Direct regional sales and business development against coverage, distribution, and display objectives.
  • Break sales targets into geographic daily, weekly, and monthly plans.
  • Coordinate territories and improve general-trade execution.
  • Build sales capability through induction and training programs.
  • Work with marketing on brand and activation calendars.
  • Analyze secondary sales and align inventory forecasts with logistics.
  • Review financial performance and report results across planning cycles.

What they’re looking for

  • 12 to 15 years of FMCG experience.
  • At least 10 years in supervisory roles and 5 years in middle management.
  • A strong record leading teams in coverage, mass distribution, and territory management.
  • Detailed understanding of local FMCG markets and traditional trade.
  • Experience specifically in FMCG food or beverage businesses.

Nice to have

  • An MBA.
  • A graduate qualification combined with a strong track record.

What’s on offer

  • Permanent on-site work in Mumbai, India.
  • Senior leadership visibility and a path toward broader P&L responsibility.
  • Performance-linked rewards.

Questions about this role

Where is this Business Head role located?

The role is based on-site in Mumbai, India.

How much experience is required?

The posting requires 12 to 15 years of FMCG experience, including 10 or more years in supervision and 5 or more years in middle management.

Which industry background is required?

Candidates must come from FMCG foods or beverages; the posting says shortlisting is restricted to that industry.

Is an MBA required?

An MBA is preferred, while a graduate with a strong track record may also be considered.

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