Principal, Performance Marketing
Skills
About the role
This full-time remote US role is for an experienced paid-media leader who will set performance standards across TNT Growth’s client accounts. You’ll monitor account health across three growth pods, lead recovery plans for accounts at risk, and coach pod leads without directly managing their teams. The role reports to the Head of Growth at a performance marketing agency.
What you’ll do
- Set performance benchmarks for active client accounts.
- Lead weekly reviews of account health and performance risk.
- Identify deteriorating accounts before they become churn risks.
- Direct recovery plans for accounts in crisis.
- Coach pod leads on paid-media strategy and performance standards.
- Advise the Head of Growth on capacity, staffing, account expansion, and client mix.
- Establish account status baselines and retention tracking.
What they’re looking for
- At least seven years of hands-on paid media experience across Meta, Google, or TikTok.
- Experience managing or coaching growth marketers or paid media managers.
- Ability to diagnose account performance from detailed KPIs.
- Experience in a multi-client agency or embedded marketing environment.
- Strong written and verbal communication.
- Comfort influencing peers without a formal reporting line.
- Experience with ClickUp or similar project-management software, Meta Ads Manager, Google Ads, and performance analytics platforms.
Nice to have
- Familiarity with AI tools such as Claude or ChatGPT for research, reporting, or workflow support.
What’s on offer
- Remote work for US-based candidates.
- Base salary of USD 130,000 to USD 150,000, based on experience.
- Commission on owned clients.
- Flexible paid time off, 401(k), and benefits.
Questions about this role
Is this role remote?
Yes. TNT Growth lists it as remote for US-based candidates only.
What is the salary range?
The base salary is listed as USD 130,000 to USD 150,000, with commission on owned clients.
How much paid media experience is required?
Candidates must have at least seven years of hands-on paid media experience.
Do I need people-management experience?
The posting requires experience managing or coaching growth marketers or paid media managers, but says this role is not a formal people-manager position.
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